It’s a well-known fact in the teaching world that students all learn in different ways. Some prefer reading, some listening and some watching or participating. And you no doubt know we carry these preferred styles with us throughout our adult lives.
I’m sure every one of you can quickly and easily identify your own style – how you like to learn or absorb new information.
The Net has now matured where we can do almost all of those learning styles within our online world. I note it’s still a bit difficult to practise hockey slap shots facing a monitor – the darn glass just isn’t tough enough yet. And the last time I did a jump shot, the laptop wasn’t at all pleased.
But you get the point. We read, listen and watch in our online world and the computer developers aren’t far away from giving us 3-d fully integrated biofeedback systems so we can even practice jump shots.
And That Leads Me
In a nutshell, I’m going to be assembling and reusing a lot of my writing into different ways for readers to learn about gardening using their preferred method of learning.
Think about it for a minute. There are over 1000 articles on my websites. And they primarily appeal to those who read on their connected desktop or mobile device.
Project Number One: Podcast
I’ll use many of the articles as the underlying script for a podcast. The software and templates are all created and I’m experimenting with the content now. As I create the audio files, they’ll be uploaded to iTunes and some other podcast directories and embedded within the website file as well.
Even at one podcast a week, I calculate I have enough material for ten years in my files.
If you’re thinking of doing something similar, I have no advice to give you on economics of this. It will support my Online Gardening Courses site and any other income will be a “future thing”.
And yes, I will produce two kinds of audio files. Those I’ll release to the public on a podcast and those that for members-only within the membership site.
Project Number Two: Compilations
Many folks prefer to read gardening information on mobile devices. And sometimes connectivity is an issue and/or convenience.
I’ve started compiling ebooks featuring all the articles in one section of my websites.
The first trial one went live last week – all four Poinsettia articles were bundled and sent off to Amazon. Priced at $0.99 they simply give readers another option for reading information their way.
I note it may give me a small income – I make a whopping $0.35 for every sale. I also note I don’t plan on putting a down payment on another boat just yet.
I’ll put others together in the near future.
I have no idea about the economics of this kind of thing but given the reality of reduced advertising income from the online versions, I have nothing to lose by spending a few hours coding each compilation.
What About Video
This is the one I’d really like to do but the realities are that 1) it takes a lot of time to make a video and 2) the financial return via advertising just isn’t there at the moment.
My videos will be confined to adding material to the Online Gardening Courses and all videos this coming season will be produced to support work within that website. They may or may not be available through Youtube to the public.
Two Remaining Unanswered Questions
One big question is how can you rethink and reuse your work to both support your existing reader base and attract new readers. Podcasts, video scripts, ebooks or (insert your idea here). What works for you?
And the second question is about the economics of doing this kind of thing. And that’s something I can only report on with time.
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